It has been over a month since popular dancer and television personality Stephen “tWitch” Boss passed away, and many are still paying tribute to the star. Recently, Stephen was honored again in a new Gap campaign, and his mother revealed she almost called him to compliment him. Find out more.
Gap Releases New Campaign
On January 30, Gap released its latest campaign with menswear brand The Brooklyn Circus, featuring a tribute to Stephen. The Hip Hop freestyle dancer, who ended it all in December 2022, was photographed for the campaign before his demise.
Details Of The Memorable Ad
The uploads featured Stephen doing a high-step move while wearing a Gap 1968 logo varsity jacket, a tote bag, cuffed trouser pants, and black loafers. The caption that accompanied the campaign photo read, “In loving memory of our friend Stephen “tWitch” boss.”
Gap Further Honors Stephen
Gap revealed it would support the 988 Lifeline by donating to Vibrant Emotional Health to honor the late DJ further. The organization provides confidential emotional support and counseling to people in crisis or emotional distress around the clock.
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Stephen’s Mother, Connie, Takes To Instagram
The day after the Gap campaign was released, Stephen’s mother, Connie Boss Alexander, took to Instagram to celebrate her late son and express her mixed feelings.
Connie Almost Called Her Son About The Ad
Connie shared a snippet of the ad on her Instagram Story. In the caption, the grieving mom revealed she almost called Stephen to compliment him about how great he looked. However, she then remembered her son was dead, breaking her heart.
Stephen’s Wife, Alison, Releases A Statement
Connie was not the only family member to react to the beautiful Gap ad as Stephen’s wife Alison Holker also released a statement, expressing her thoughts on the vibrant images which captured her husband’s true essence.
Alison Says Stephen Was Moved By The Pictures
In the statement, Alison disclosed that when she and Stephen first saw the photos from the campaign, it brought tears to their eyes. Alison said the dancer was so moved by how they captured his true essence and was excited for the world to see them.
Alison’s Concluding Words
She finished by relaying that they paid tribute to Stephen’s life by sharing the beautiful snapshots in homage to the joy and light the television personality brought to everyone around him.
Details Of Stephen’s Death
Stephen died on December 13, 2022, three days after he celebrated his ninth wedding anniversary, leaving behind his wife and three children, Weslie, Maddox, and Zaia as well as other family members. May his soul continue to rest in peace.