Diply
  • Home
  • DIY
    Dad carrying child on his shoulders (Unsplash | Kelly Sikkema)

    Simple Cardboard Vase Activity Encourages Kids To Explore The Great Outdoors

    Grandma crocheting

    Forget Flowers And Gift The DIYer In Your Life A Yarn Bouquet Instead

    Remodelaholic | https://commons.wikimedia.org/wiki/File:30_Hudson_Yards_(92900).jpg

    You Can Make Your Own Backyard Oasis With A Fire Pit Just In Time For Summer

    Pool noodle DIY monsters

    28 Amazing DIYs That Are Seriously Made From Pool Noodles

    Unsplash | Kenrick Mills

    Stunning ‘Sea Glass’ Quilts Are A Beautiful Way To Use Up Fabric Scraps

    Unsplash

    Artist Creates Adorable Creatures Inspired By Tea

  • Home & Garden
    Pink flowers bush

    Garden Expert Shares Simple Hack For Keeping Your Flowers Vibrant For Longer

    joes-garden-on-tiktok-for-gardening-tips

    You’re Probably Watering Your Plants Wrong—Expert Explains The ONE Reason Your Plants Die Fast

    Home Depot | www.homedepot.com

    People Are Writing Hilarious Reviews For Home Depot’s $1500 Crab Sculpture

    Unsplash | Robin Wersich

    Woman Shares Hack To Help Keep Our Gardens Green All Summer

    Unsplash | Sandie Clarke

    18 Gardening Tips And Tricks Perfect For Beginners

    Unsplash | Annie Gray

    People Who Have Been On Home Makeover Shows Share How It’s Going Now

    Unsplash | Emiliano Bar

    TikToker Shows How Little $4,000 Rent Gets Apartment Hunters In NYC

    Red and Blue folded towels

    ‘What Is The Purpose Of This Part Of A Towel?’ – Online User Sparks Debate Over Confusing Detail In The Home Item

    Pexels  | Pexels

    We’ve Been Carving Pumpkins Wrong For Years, But One Woman Set Us All Straight

  • Food & Drink
    Haribo Happy Cola Original packet

    Haribo Recalls Gummies After Product Batch Was Found to Contain Cannabis

    Unsplash | Aubrey Odom-Mabey

    Woman Sets Out To Try All The Recipes Left On Grave Markers

    Reader's Digest | Paramount

    Cooking Mistakes We’re Probably All Making

    youtube | Warner Home Video

    Firefighters Rescue Two People Who Fell Into A Chocolate Tank At A Mars Factory

    Unsplash | Towfiqu barbhuiya

    Here Is The Perfect Peanut Butter And Pickle Sandwich Recipe

    Unsplash | Quin Engle

    A Man’s ‘Demonic’ Way To Cut Pizza Has Divided The Internet

    TikTok | @thewirelady

    Here’s The Perfect Hack For You To Make Chocolate Croissants With An Air Fryer

    Unsplash | Katie Smith

    People Are Dishing Out Their Favorite Lazy Cooking Cheats, So We’re Taking Notes

    Canva

    Disney’s Olaf Hot Chocolate Bombs Are Like A Warm Hug In Every Mug

  • Cooking & Recipes
    Unsplash | Aubrey Odom-Mabey

    Woman Sets Out To Try All The Recipes Left On Grave Markers

    Reader's Digest | Paramount

    Cooking Mistakes We’re Probably All Making

    Unsplash | Towfiqu barbhuiya

    Here Is The Perfect Peanut Butter And Pickle Sandwich Recipe

    TikTok | @thewirelady

    Here’s The Perfect Hack For You To Make Chocolate Croissants With An Air Fryer

    Unsplash | Katie Smith

    People Are Dishing Out Their Favorite Lazy Cooking Cheats, So We’re Taking Notes

    Unsplash | CA Creative

    People Are Sharing The Worst Homemade Meals They’ve Ever Had

    NBC | NBC

    Random (But Useful) Kitchen Hacks Everyone Should Know

    Unsplash | Conscious Design

    Hilarious Cooking Mistakes That Took A Bad Turn

    Unsplash | Louis Hansel

    Chefs Share The Ingredients People Often Overlook

  • Bed & Bath
    Unsplash | Grant Beirute

    Costco Has A 10-Foot Blanket That Has Cozy Family Time Written All Over It

    Unsplash | Jude Infantini

    Expert Says Not Washing Pillows Often Enough Can Make People Sick

    Pexels  | Pexels

    18 People Who Took Bathroom Decor To The Extreme

    Unsplash | Jeremy Sallee

    Chances Are Most Of Us Have Been Washing Our Duvets Wrong

    Unsplash | LeeAnn Cline

    Wife Sparks Debate After She Says There’s No Need To Iron Bedsheets

    Unsplash | Nathan Powers

    Apparently, Vodka Is The Secret Ingredient To A Spotless Bathroom

  • Pets & Animals
    Croc attack

    Baby Boy Killed By Crocodile After Being Snatched From Canoe In Front Of Horrified Dad

    Croc attack

    Horrific Footage Of Tourist Mauled By 15ft Crocodile After Jumping Into Enclosure

    Vanilla the chimp sees the open sky

    Stunning Footage Shows Chimp Experiencing Sunlight For First Time After Almost Three Decades in A Cage

    Genetically created 'dire wolf' (Colossal Biosciences)

    Scientists Claim to Have Brought Back Wolf Species From 10,000 Years of Extinction –  But Other Experts Dispute It

    Unsplash | Hans-Jurgen Mager

    15 Animals With Vaguely Threatening Auras

    TikTok | @cat_the_vet

    Veterinarian Explains Why Norway Banned Breeding Bulldogs And Cavalier Spaniels

    Unsplash | Colin + Meg

    Incredible Footage of Moose Shedding Antlers – See It for Yourself

    Unsplash | Sergey Semin

    Cat With No Eyes Has A New Life Now As An Online Sensation

    Cats can contract bird flu and people should be aware

    Protecting Your Cats from Bird Flu: Essential Tips to Keep Them Safe

No Result
View All Result
Diply
  • Home
  • DIY
    Dad carrying child on his shoulders (Unsplash | Kelly Sikkema)

    Simple Cardboard Vase Activity Encourages Kids To Explore The Great Outdoors

    Grandma crocheting

    Forget Flowers And Gift The DIYer In Your Life A Yarn Bouquet Instead

    Remodelaholic | https://commons.wikimedia.org/wiki/File:30_Hudson_Yards_(92900).jpg

    You Can Make Your Own Backyard Oasis With A Fire Pit Just In Time For Summer

    Pool noodle DIY monsters

    28 Amazing DIYs That Are Seriously Made From Pool Noodles

    Unsplash | Kenrick Mills

    Stunning ‘Sea Glass’ Quilts Are A Beautiful Way To Use Up Fabric Scraps

    Unsplash

    Artist Creates Adorable Creatures Inspired By Tea

  • Home & Garden
    Pink flowers bush

    Garden Expert Shares Simple Hack For Keeping Your Flowers Vibrant For Longer

    joes-garden-on-tiktok-for-gardening-tips

    You’re Probably Watering Your Plants Wrong—Expert Explains The ONE Reason Your Plants Die Fast

    Home Depot | www.homedepot.com

    People Are Writing Hilarious Reviews For Home Depot’s $1500 Crab Sculpture

    Unsplash | Robin Wersich

    Woman Shares Hack To Help Keep Our Gardens Green All Summer

    Unsplash | Sandie Clarke

    18 Gardening Tips And Tricks Perfect For Beginners

    Unsplash | Annie Gray

    People Who Have Been On Home Makeover Shows Share How It’s Going Now

    Unsplash | Emiliano Bar

    TikToker Shows How Little $4,000 Rent Gets Apartment Hunters In NYC

    Red and Blue folded towels

    ‘What Is The Purpose Of This Part Of A Towel?’ – Online User Sparks Debate Over Confusing Detail In The Home Item

    Pexels  | Pexels

    We’ve Been Carving Pumpkins Wrong For Years, But One Woman Set Us All Straight

  • Food & Drink
    Haribo Happy Cola Original packet

    Haribo Recalls Gummies After Product Batch Was Found to Contain Cannabis

    Unsplash | Aubrey Odom-Mabey

    Woman Sets Out To Try All The Recipes Left On Grave Markers

    Reader's Digest | Paramount

    Cooking Mistakes We’re Probably All Making

    youtube | Warner Home Video

    Firefighters Rescue Two People Who Fell Into A Chocolate Tank At A Mars Factory

    Unsplash | Towfiqu barbhuiya

    Here Is The Perfect Peanut Butter And Pickle Sandwich Recipe

    Unsplash | Quin Engle

    A Man’s ‘Demonic’ Way To Cut Pizza Has Divided The Internet

    TikTok | @thewirelady

    Here’s The Perfect Hack For You To Make Chocolate Croissants With An Air Fryer

    Unsplash | Katie Smith

    People Are Dishing Out Their Favorite Lazy Cooking Cheats, So We’re Taking Notes

    Canva

    Disney’s Olaf Hot Chocolate Bombs Are Like A Warm Hug In Every Mug

  • Cooking & Recipes
    Unsplash | Aubrey Odom-Mabey

    Woman Sets Out To Try All The Recipes Left On Grave Markers

    Reader's Digest | Paramount

    Cooking Mistakes We’re Probably All Making

    Unsplash | Towfiqu barbhuiya

    Here Is The Perfect Peanut Butter And Pickle Sandwich Recipe

    TikTok | @thewirelady

    Here’s The Perfect Hack For You To Make Chocolate Croissants With An Air Fryer

    Unsplash | Katie Smith

    People Are Dishing Out Their Favorite Lazy Cooking Cheats, So We’re Taking Notes

    Unsplash | CA Creative

    People Are Sharing The Worst Homemade Meals They’ve Ever Had

    NBC | NBC

    Random (But Useful) Kitchen Hacks Everyone Should Know

    Unsplash | Conscious Design

    Hilarious Cooking Mistakes That Took A Bad Turn

    Unsplash | Louis Hansel

    Chefs Share The Ingredients People Often Overlook

  • Bed & Bath
    Unsplash | Grant Beirute

    Costco Has A 10-Foot Blanket That Has Cozy Family Time Written All Over It

    Unsplash | Jude Infantini

    Expert Says Not Washing Pillows Often Enough Can Make People Sick

    Pexels  | Pexels

    18 People Who Took Bathroom Decor To The Extreme

    Unsplash | Jeremy Sallee

    Chances Are Most Of Us Have Been Washing Our Duvets Wrong

    Unsplash | LeeAnn Cline

    Wife Sparks Debate After She Says There’s No Need To Iron Bedsheets

    Unsplash | Nathan Powers

    Apparently, Vodka Is The Secret Ingredient To A Spotless Bathroom

  • Pets & Animals
    Croc attack

    Baby Boy Killed By Crocodile After Being Snatched From Canoe In Front Of Horrified Dad

    Croc attack

    Horrific Footage Of Tourist Mauled By 15ft Crocodile After Jumping Into Enclosure

    Vanilla the chimp sees the open sky

    Stunning Footage Shows Chimp Experiencing Sunlight For First Time After Almost Three Decades in A Cage

    Genetically created 'dire wolf' (Colossal Biosciences)

    Scientists Claim to Have Brought Back Wolf Species From 10,000 Years of Extinction –  But Other Experts Dispute It

    Unsplash | Hans-Jurgen Mager

    15 Animals With Vaguely Threatening Auras

    TikTok | @cat_the_vet

    Veterinarian Explains Why Norway Banned Breeding Bulldogs And Cavalier Spaniels

    Unsplash | Colin + Meg

    Incredible Footage of Moose Shedding Antlers – See It for Yourself

    Unsplash | Sergey Semin

    Cat With No Eyes Has A New Life Now As An Online Sensation

    Cats can contract bird flu and people should be aware

    Protecting Your Cats from Bird Flu: Essential Tips to Keep Them Safe

No Result
View All Result
Diply
No Result
View All Result

Aunt Jemima Brand And Logo To Be Discontinued Over Racial Stereotype

by Ryan Ford
5 years ago
in People & Society
Reading Time: 3 mins read
A A
Imgur

Imgur

Share on FacebookShare on TwitterPin This Post

A familiar face to many kitchens, the Aunt Jemima brand of breakfast products will no longer be available on store shelves as of late 2020, parent company Quaker Oats announced, according to the Associated Press .

In the wake of the George Floyd killing and subsequent wave of protests decrying police brutality and systemic racism, Quaker finally acknowledged that the brand was based on a “racial stereotype” and has decided to discontinue both the brand and the logo.

RELATED STORIES

Disneyland castle

Man Arrested For Allegedly Trying to Marry 9-Year-Old At Disneyland Paris in Fake Ceremony

Millbrook couple, Kevin and Wendy Wilson, diagnosed with stage 4 cancer

Married Couple Get Diagnosed With Stage 4 Cancer In The Same Week: ‘Not Done Seeing The Kids Grow’

Ice cream cone and cruise ship

Doctor Details Morbid Reason Behind ‘Free Ice Cream Parties’ On Cruise Ships After Someone Dies

Donald Trump doing a salut

New Trump Approval Ratings Show How Strongly Americans Feel About His Policies 5 Months Into Presidency

It’s a move that Quaker and its parent company, PepsiCo, have been dancing around for some time.

Image credit: Imgur | LunaticFringe
Imgur | LunaticFringe

“We recognize Aunt Jemima’s origins are based on a racial stereotype,” said Quaker Foods North America’s Kristin Kroepfl, according to AP News. “While work has been done over the years to update the brand in a manner intended to be appropriate and respectful, we realize those changes are not enough.”

The Aunt Jemima image has indeed changed over the years.

The 130+ year-old brand received an update in the ’80s to bring it into line with more modern sensibilities, including removing a handkerchief and adding pearl earrings.

However, Aunt Jemima’s origins are undeniably racist, based upon a character and song in 19th century minstrel shows, and there have been repeated, and increasing, calls to retire the brand altogether before.

Critics not only pointed to the racial stereotype in Aunt Jemima’s origins, but the racial nostalgia of the character itself.

Image credit: Imgur | LunaticFringe
Imgur | LunaticFringe

“When you look at old Aunt Jemima ads, you see constantly at a time when middle-class housewives were not able to employ servants, they weren’t able to employ their black maid as easily as they did in previous decades, you see constant notation in the ads that you can’t have Aunt Jemima today but you can have her recipe and that’s the next best thing,” Maurice Manring, author of Slave in a Box: The Strange Career of Aunt Jemima , told NPR .

Just after Quaker’s announcement, Mars Incorporated made a similar statement.

Image credit: Flickr | Photo Nut 2011
Flickr | Photo Nut 2011

The parent company of Uncle Ben’s rice products said it would be retiring its character so the brand could “evolve.”

“Racism has no place in society. We stand in solidarity with the Black community, our Associates and our partners in the fight for social justice,” a statement from Mars read. “We know to make the systemic change needed, it’s going to take a collective effort from all of us — individuals, communities and organizations of all sizes around the world.”

Neither Quaker nor Mars have announced what new brands would take the place of those being retired.

While Mars was not certain when the changes would take place, Quaker said that new packaging would begin showing up in stores by late 2020, with new branding coming some time after that, according to NBC News .

PepsiCo has also pledged $400 million over five years “to lift up black communities and increase black representation at PepsiCo,” according to AP News.

h/t: AP News , NBC News

Tags: People & Society

What's Popular

TikTok | @kerifay
DIY Projects

TikTok Users Share A Clever Upcycling Project For Old Sweatpants

Facebook | We Love Skulls and Skeletons
DIY Projects

Give Cheesy Lawn Flamingos A Gothic Tough By Adding Skeletons To Them

The Krazy Koupon Lady | The How-To Home
DIY Projects

15+ Clothing Hacks To Keep Your Style On Point

TikTok | @annemcsherry
DIY Projects

Mom Armed With A Hot Glue Gun Turns 800 Ornaments Into A Stunning Archway

  • About Us
  • Editorial Guidelines
  • Privacy Policy
  • Terms of Service
  • DMCA

Discover creativity and comfort with Diply—your go-to lifestyle hub for DIYs, beauty tips, recipes, home inspiration and more! © 2024 Diply

No Result
View All Result
  • Home
  • DIY
  • Home & Garden
  • Food & Drink
  • Cooking & Recipes
  • Bed & Bath
  • Pets & Animals

Discover creativity and comfort with Diply—your go-to lifestyle hub for DIYs, beauty tips, recipes, home inspiration and more! © 2024 Diply