Unsplash | Elaine Casap

Charity Opens 'Pay What You Feel' Grocery Store With Produce Saved From Landfills

When you go grocery shopping, do you sometimes stop to think about the potential waste you're helping create? Be it the way everything is packaged, or how you may not use everything you buy, it's worth considering your impact and how you can help reduce it.

A market in Vancouver is hoping to help with that, aiming to combat food waste and food insecurity at the same time.

A charity in Vancouver has had so much success recently, they decided to expand their operations.

The Food Stash Foundation is an organization dedicated to reducing food waste, rescuing produce and other foods that were destined for landfills while being perfectly edible.

They would often deliver this food directly to those in need, but they've been saving such an excess that they're finding other ways to distribute it.

Their Rescue Food Market is set to open October 1st.

It will only be open for a few hours once a week, but it allows people to grab whatever they'd like and 'pay what they feel' rather than making set prices for each product.

This way, obtaining healthy food and fresh produce becomes far more accessible to those who otherwise might not have been able to afford it.

The market is open to all, though.

People don't need to be food insecure in order to shop there. The Food Stash Foundation makes it clear that anyone is welcome. It's a great way to both shop more sustainably and reduce one's grocery bills, and they have plenty to sell, so they're happy to take all customers.

This is just one more step in the organization's plan to reduce food waste.

When speaking to Good News Network, Food Stash Foundation's executive director Carla Pellegrini said, "There’s food waste at every level [of the supply-chain], whether it’s over-ordering, cancelled orders, the shape of the produce isn’t meeting the customer expectations, or approaching best-before dates.

"I was really, really surprised by how much food waste there is, how much food insecurity there is in Vancouver."

So they gather excess food from all the sources they can.

Farmers, grocers, and wholesalers all supply would-be food waste to the foundation, who then deliver it to other organizations. They even used to have a program where they would box the food and deliver it to families directly.

However, they started taking on too much, bringing in over 70,000 pounds of food a month.

"85% of that 70,000 pounds of food doesn’t even make it back to our warehouse, it goes right back out the same day with our drivers to other organizations," said Pellegrini.

"We even end up with surplus at the end of our weekly operations; after the organizations and the boxes, we still sometimes have surplus, so we’re interested in offloading that."

The Rescue Food Market might just be the perfect way to do that.

They're operating the store with a zero-waste model, encouraging shoppers to bring their own bags, but also supplying some if needed.

This market will be an excellent addition to the local community and will not only help people with food insecurity, but also the environment as a whole.

h/t: Good News Network

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