Marie Kondo's latest business venture hasn't exactly been sparking much joy.
Instead, Twitter has been calling out the decluttering guru for encouraging people to fill their homes with items from her new online store.
Marie Kondo's latest business venture hasn't exactly been sparking much joy.
Instead, Twitter has been calling out the decluttering guru for encouraging people to fill their homes with items from her new online store.
She's the Japanese decluttering guru who's been inspiring people the world over to declutter their lives using her KonMari Method.
She even got to put these methods into action on her widely-successful Netflix show, Tidying Up With Marie Kondo.
The fact that everyone and their cousin was starting to declutter their lives (and proudly post about it on social media) soon led to a whole slew of hilariously relatable tweets.
While they were at it, some took Marie's approach to help them declutter additional "garbage" from their lives.
It was everything for fans to see Emily Gilmore wearing jeans and using the modern approach to decluttering.
That's because Marie has just launched an online store.
They're listed as items that "spark joy for Marie and enhance your everyday routine."
Given that she is still all about tidying up, there, of course, is a section called Tidying and Organization, which features things like storage containers.
Instead, it's sparked outrage from users who can't help but see the irony in Marie encouraging her fans to fill their homes with her products.
"So now #mariekondo wants you to buy as much of her stuff as possible? #ironic," another wrote on Twitter.
With a large cheese knife costing $180, it better spark joy and cause a shirtless private chef to appear in our kitchen.
If you didn't know, Goop is the lifestyle website belonging to actress Gwyneth Paltrow.
There, they both sell and encourage readers to spend a lot of money on crazy stuff, like a $15,000 vibrator and vagina steams.
And we can't forget about the Queen's Guard Candle for $86 and a Large Serving Bowl for $220.
She told The Wall Street Journal:
"I'm not trying to encourage over-purchasing anything. What's most important to me is that you surround yourself with items that spark joy," she said.
But if you did want to replace it, she has one for $145!
What a steal!
These people defended Marie by pointing out that her strategy for tidiness wasn't really "just get rid of everything" but to keep the things that you like.
Marie doesn't want you to own nothing except her things, according to her fans. She just wants to make sure the things you own are useful to you.
The page includes the sentence "I can think of no greater happiness in life than being surrounded only by the things I love."
Goop has received a lot of criticism for selling 'Eastern spiritualism' related items especially because nobody involved in the company has any ties to the culture. Marie Kondo does have ties to the culture.
"Marie Kondo never said to throw out all your stuff. It was always ALWAYS about getting rid of things that don't make you happy and organizing the things you love or need or want to keep. That's it," A twitter user wrote.