There’s a good chance that you’ve cut eyes and a mouth into a slice of bologna and put it on your face like a mask at least once in your life. And if you haven’t, you probably wanted to.
Well, now you don’t need to use real bologna, because Oscar Mayer has a mask modeled after that exact idea!
The face mask looks like the real thing!
Of course, it isn’t made of actual bologna. It’s a hydrating facial mask that’s just made to look like the tried and true lunchmeat. But it’s super fake, so don’t try to eat it or anything.
The mask is a lot like one you’d buy from any store that sells skincare products.
It’s just like any sheet mask, apart from the fact that it looks strikingly like bologna. But honestly, that’s, like, most of the charm.
Seems like a pretty genius marketing tactic to me.
In a statement, senior marketing analyst Lindsey Ressler said, “Oscar Mayer has a legacy bringing levity to things that have gotten too serious, and beauty is a ripe territory to playfully subvert,” USA Today reports .
And you can actually buy it.
You can find the masks for sale on Amazon , though from the looks of it, they’re selling out fast. If you want to get one, good luck.
They’ll be back in stock soon, though.
If it isn’t already. The demand for this quirky mask is real, and the company knows it. In a statement made to USA Today, the Kraft Heinz company said, “Due to unexpected incredibly high demand, we are working to get the sheet masks back in stock over the coming days.”
h/t USA Today
