If you’re not from New Zealand or Australia, then you are probably wondering, “What in the h-e-c-K are Pineapple Lumps?” Like you, I am neither a Kiwi nor an Aussie, and had no CLUE what these questionable-sounding treats are.
If you’re intrigued or if you love the tropical treat, Cadbury x Pascall Pineapple Lumps chocolate block is just for you.
These are Pineapple Lumps.

They’re chewy pieces of pineapple-flavored center covered in chocolate, and people down under love them.
Cadbury teamed up with Pascall, the maker of Pineapple Lumps to create an entire chocolate bar of the nostalgic treat.

There’s a little less lump and lot more creamy Cadbury chocolate.
Food reviewer King of Cheat Meals was able to review the product and give us the scoop.

He said that the bar or “block” is very similar to the beloved lumps of the past, but is also so different all at once.
He also said that there’s more chocolate than lumps, so you’ll be chomping on more chocolate, like a reversed version of Pineapple Lumps.

He also recommends freezing some squares, just like many people do with the original lumps. Kind of like how many Americans put York peppermint patties in the freezer. Right? Just me?
This product is only regional-specific to New Zealand and Australia so far, so if you know anyone down under, have them send a few up north.