It's 2020, which means anything can happen. Well, apparently it kind of did, because what was an April Fool's joke two years ago has become an almost surreal reality.
Tesla CEO Elon Musk joked in a tweet in 2018 that he'd create his own brand of tequila called "Teslaquilla," and it happened. But that's not the surreal part.
He created this small-batch tequila and priced it at $250 a bottle. And it sold out in mere hours. Now, empty bottles are selling on eBay for $4,500.
That, my friends, is what we call clever marketing — and people having way too much money to burn.