Let's be honest, folks: The most exciting part of the MTV Video Music Awards isn't seeing your favorite artist receive acknowledgment for their work — it's getting a front row seat to all the live drama that goes down when hundreds of celebrities are in the same building together surrounded by cameras.

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We've learned that year after year, award shows consistently provide us with new memes or new dramatic stories we love to talk about for a week or two and then never again.

The Jennifer Garner one from the Oscars was a personal favorite of mine. 

Winona Ryder making dramatic facial expressions was also pretty good.

Like, what was she so worked up about?

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Anyway, the Video Music Awards was no exception, with fans roasting Kylie Jenner for not standing up during J-Lo's performance — but that's not all they were upset about.

This year, 2018's "it" couple is clearly Kylie Jenner and Travis Scott, and naturally, they made an appearance at the VMAs.

This year, 2018's "it" couple is clearly Kylie Jenner and Travis Scott, and naturally, they made an appearance at the VMAs.
Instagram |  @travisscott

From music to makeup, from fashion to finance, there are few major industries that haven't been infiltrated by these two.