In recent years, we've seen a greater number of people turn away from meat and embrace either vegetarian or vegan lifestyles.
Each have their own reasons for doing this, but common motivators tend to involve the search for a healthier diet, concerns for the ethical treatment of animals, and an interest in promoting more sustainable food supplies.
Some manufacturers like Beyond Meat have adapted these concerns into products that resemble meat in appearance and taste, but don't contain any animal parts.
Arby's has never been shy in expressing how they feel about this, but their latest mocking response has taken a turn for the strange.