There is something absolutely heavenly about cookie dough. It's not even on the same spectrum as eating a warm gooey cookie, because that is also its own spiritual experience.
And wouldn't that be amazing if we had the choice to safely consume cookie dough, raw or baked? Maybe you want to eat half the cookie dough, and turn the other half into cookies. We cannot always be prepared with what our cravings tell us they want. The world is our oyster, as they say, and Pillsbury is making this choice a reality.