It's been over a month since the world lost beloved dancer Stephen "tWitch" Boss, but his legacy is forever imprinted on our hearts. A new Gap campaign celebrated the 40-year-old's life with a limited edition collection.
Stephen 'tWitch' Boss Remembered with New Campaign
Getty | Robin L Marshall
A Symbol Of Friendship
The company's founder, Ouigi Theodore, announced the new capsule collection's existence earlier this week, saying it'll be available on the last day of January. The campaign featured his longtime boss and friend, Ellen DeGeneres, wearing several pieces from the collection.
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Finishing What He Started
According to Theodore, the capsule collection was already in the works before tWitch's sudden and tragic death. It's a creation of Gap and The Brooklyn Circus, both of whom tWitch supported in his lifetime.
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His Final Act
The late DJ contributed to the campaign before his passing, and his friend Theodore said his input was a core part of the result. tWitch's wife, Allison Holker, supported the collection and revealed that she cried when she first saw the pieces.
Remember Him This Way
Holker wants everyone to remember her husband's happy and dancing days rather than the tragedy that colored his death. During a press release, Holker said the collection pays tribute to her husband's life hence the significant images printed on each piece.
His Legacy Lives On
The Brooklyn Circus used some of tWitch's footage and images with permission from Holker and the rest of his family to incorporate his presence in the campaign. The shot of the late DJ dancing in his track jacket is the primary campaign image for the capsule collection.
Call 988 For Help If You're Suicidal
Flickr | gogiuk2019
As part of its bid to honor tWitch, Theodore said the companies would donate to The 988 Suicide & Crisis Lifeline and Vibrant Emotional Health in his name. The late DJ committed suicide on December 13, and his wife confirmed his death the next day.
A Short-Lived Romance
Holker shared a video of them dancing on the first month anniversary of his passing, which she called their love language. They met on So You Think You Can Dance USA and married in 2013. As of last year, they had three children together.
Loving Him Forever
On Jan. 7, she finally found the words to send her husband forth saying she'll love him forever.
"We will forever remember you as the true beacon of light that you were and continue to cast your light and love throughout the world."
Love & Light
"Light" is a recurrent word amongst the descriptions of tWitch's aura and personality from family and friends. Despite his short time on earth, he made a strong and lasting impact.
