Former Goop Boss Opens Up About Toxic Work Environment

Jordan Claes
Gwyneth Paltrow mirror selfie.
instagram | @gwynethpaltrow

Gwyneth Paltrow is a divisive figure in Hollywood, to say the least. Those that love her liken her to an almost guru-like status. And those that don't, well — not so much.

Recently, Gwyenth's former second-in-command, Elise Loehnen, posted an Instagram reel about the dangers of wellness culture. It's since begun fueling speculation that Gwyneth may be creating a toxic work environment for her employees.

Gwyneth Paltrow's Goop brand is renowned all the world over.

Gwyneth Paltrow sitting on chair outside.
instagram | @gwynethpaltrow

For the past 14 years, items that have been sold under the Goop lifestyle canopy include things like beauty products, clothes, as well as a candle that smells like Gwyneth's vagina — retail price $99.

You can even find sex toy recommendations, such as the INEZ vibrator from Lelo.

Gwyneth Paltrow in the hallway.
instagram | @gwynethpaltrow

If you're looking to add some elegance and luxury to your self-service sexy time, the INEZ vibrator is available in 24-karat gold plating and only costs a mere $20,779.

In the past, Gwyneth and Goop have been accused (on more than one occasion) of being a little out of touch.

Gwyneth Paltrow saying "I don't think so."
Giphy | goop

Now, however, the accusations are coming straight from the top and are being hurled by Gwyneth's former second-in-command — Elise Loehnen.

Fans of the Goop brand will no doubt recall Elise from her role as co-host of the 'Goop Podcast'.

Elise Loehnen in car.
instagram | @eliseloehnen

Elise was also known to make regular cameos on the failed Netflix series, The Goop Lab. She worked closely as Gwyneth's #2 for seven years before resigning in 2020.

At the time, Elise claimed that an impending book, published via Dial Press, was the reason for her parting ways with Goop.

Elise Loehnen and child.
instagram | @eliseloehnen

But after recent comments made via Instagram, it now appears that Elise had other motivations for leaving. Mainly, a toxic work environment.

“So when I left my last job at Goop almost two years ago, I decided to foreswear all cleansing,” Elise said in her reel.

Gwyneth Paltrow on 'The Goop Lab'.
Giphy | goop

Elise explains how she had started to feel that "cleanse" had become the new buzzword for "diet" and that she felt as if she no longer had a healthy relationship with her body.

Elise went on to say that she blames wellness culture for the distorted image she now has of her own body.

Elise Loehnen and Gwyneth Paltrow hugging.
instagram | @eliseloehnen

“Wellness culture can be toxic,” Elise said poignantly. “I’m just trying to get to a place where I can again be in conversation with my body.”

According to Elise's less-than-subtle implication, "those conversations had become distorted" while working at Goop.

Elise Loehnen at her desk.
instagram | @eliseloehnen

Speaking proudly and confidently, Elise proclaimed how she was tired of constantly feeling as if she was punishing herself by abstaining from certain foods. That she would no longer fight to remain under her body's natural weight.

“I don’t have the energy or the interest, thankfully,” she said.

Jessica Alba saying "Who has time for that?"
Giphy | The Tonight Show Starring Jimmy Fallon

This is far from the first time that the legitimacy of Goop's wellness guidelines has been called into question. Some have even gone so far as to label Goop a “considerable health risk” to the public.

Elise's remarks are also reminiscent of media reports that speak to toxic work culture.

Gwyneth Paltrow wearing a flower dress.
instagram | @gwynethpaltrow

Since 2019, more than 140 Goop employees have quit in order to pursue other professional endeavors. When asked their reasons for leaving, the overwhelming majority cited low pay, a "mean girl vibe", and claimed that Gwyenth herself was toxic.

Fueling the fires of speculation, a source close to the Goop company has confirmed to 'The New York Post' that Elise did not resign.

Woman saying "I need to find out what really happened."
Giphy | Proven Innocent

Could Elise have been fired? Is it possible that the whole story about a book deal is nothing more than a rouse to save face? Only time will tell.