If you went to one of the many Pride parades going on this month, you may have come across an unusual sight. Sure, the multi-colored celebrations of love in all its forms that we're used to are just as present as ever, but they've brought an interesting friend along.

He's super tall, dressed all in black, and doesn't seem to go anywhere without his top hat and creepy black and white makeup.

So who is this guy, and why are so many people at Pride dressing like him? Strap on in and find out why people are so happy to see the guy you'd least like to meet in a dark alley.

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Horror movie fans will already recognize our unsettling friend as the Babadook. 

Horror movie fans will already recognize our unsettling friend as the Babadook.
Twitter |  @kylebuchanan

He's the monster in an Australian horror movie from 2014, but this year, he's made a big splash as an LGBTQ icon. 

No, the world hasn't gone completely insane (yet). Even though it seems like God's been doing Mad Libs, we can actually explain this.  

As you might have guessed, a trend this weird could only come from the internet.

As you might have guessed, a trend this weird could only come from the internet.
Twitter |  @tyleroakley

Just like a lot of great ideas, the Babadook's status as a gay icon started as a joke. 

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It all started when Netflix somehow listed The Babadook under "LGBT Movies."

It all started when Netflix somehow listed The Babadook under "LGBT Movies."
Twitter |  @bakehadley

Our generation being like it is, folks immediately got their winking eyes ready and treated the glitch with faux-sincerity.

Ah, we're such rascals.

Except that after a while, that sincerity stopped being fake.

Except that after a while, that sincerity stopped being fake.
Twitter |  @rebshess

Long after we stopped talking about the Netflix glitch, the memes just kept coming and a horror movie monster gained legit ground as an icon.

So what, was this just a joke that went too far like when we made Snakes On A Plane a thing? 

Nah, believe it or not, The Babadook actually has a lot of surprising LGBT themes going for it that people are really identifying with.